Careers advisers and vocational guidance specialists roles in the UK earn a median of £33,500 per year, equivalent to £17.51 per hour as of 2025. Pay increased 9.5% compared to the previous year. Regionally, pay ranges from £23,000 in East Midlands to £41,000 in Scotland. Pay has risen over the past 5 years. The ONS national median for this occupation is £32,418/yr (3% above our computed national average).
Median Annual Pay
£33,500
as of 2025
High confidenceMedian Hourly Pay
£17.51
per hour
Year-on-Year Change
+9.5%
vs 2024
Annual Pay Range
£27,000 – £44,000
25th – 75th percentile
There is currently not sufficient data available for this occupation to say anything about the labour market.
Median annual pay for Careers advisers and vocational guidance specialists across UK regions.
Source: ONS ASHE. Based on broad UK regions (NUTS1).
| Region | Median Pay |
|---|---|
| Scotland | £41,000 |
| South East | £39,000 |
| London | £38,000 |
| East | £33,000 |
| South West | £31,000 |
| Wales | £30,500 |
| North East | £30,500 |
| West Midlands | £30,000 |
| North West | £29,500 |
| Yorkshire and The Humber | £26,000 |
| East Midlands | £23,000 |
| UK | £33,500 |
Annual pay grew by +9.5% from 2024 to 2025.
National average (NUTS1 actuals) based on ONS ASHE April snapshot.
Annual percentage change in median pay for Careers advisers and vocational guidance specialists.
Percentage change from the prior year's April figure.
The median salary for a Careers advisers and vocational guidance specialists in the UK is £33,500 per year (about £17.51 per hour), based on official ONS data for 2025.
Most Careers advisers and vocational guidance specialists earn between £27,000 and £44,000 a year (the 25th to 75th percentile of UK pay).
Careers advisers and vocational guidance specialists pay rose by 9.5% from 2024 to 2025.
The highest median pay for Careers advisers and vocational guidance specialists is in Scotland, at £41,000 per year.
For job seekers
Check your salary against official UK data for Careers advisers and vocational guidance specialists roles — broken down by region and seniority level. Free, instant, no sign-up required.
For employers & recruiters
Careers advisers and vocational guidance specialists give advice on careers or occupations, training courses and related matters, direct school leavers and other job seekers into employment and assess their progress.
Entrants often possess a degree, an approved diploma or equivalent qualification. Professional Qualifications are available at Leve 4 and 6. NVQs/SVQs in Advice and Guidance at levels 3 and 4 are also available. Those working with young people or vulnerable adults will require a DBS check.
Salary data is sourced from official UK pay datasets and updated periodically.